Up to P100K at stake in climate action ideathonFirst Gen Corporation, through its corporate social responsibility group, presents “Ideathon 2021: Innovate for the Climate” starting this month with the goal of engaging employees from First Philippine Holdings Corporation (FPH) and its subsidiaries, as well as the youth, in climate action.

The virtual ideathon aims to highlight the unique role of the youth and forge collaboration among the FPH community in developing creative and innovative solutions to real-life climate-related challenges.

Take on the climate challenge

“Innovate for the Climate” is open for proposal submissions from the youth and from FPH and its subsidiaries.

Interested participants can join as individuals or form a team with a maximum of five members. Ideas and proposals must tackle one of the five priorities under the National Climate Change Action Plan and the FPH Climate Pillars: water sufficiency, environment and ecological stability, sustainable energy, waste management, and knowledge and capacity development.

Following the launch and webinars in September, there will be mentoring and coaching sessions with experts in October to help participants develop their proposals in time for the presentation, awarding and culmination in November, when the country observes National Climate Change Consciousness Week.

There will be one winner for each theme from the youth and the FPH community for a total of 10 winners. The winning teams can receive up to P100,000 in seed funding to implement their projects in their schools or chosen communities.

First Gen partners with Ang Misyon Inc., Batangas State University, FIRST College, FPH’s human resources department and corporate sustainability group, Lyceum of the Philippines University-Batangas, Lopez Group Foundation Inc., University of Batangas and Abot Tala Community as co-implementers; and ClimateScience, Climate Change Commission, Department of Education, Living Laudato Si’, Manila Observatory, OML Center, the First Gen marketing group, The Climate Reality Project Philippines, and Waves for Water as resource speakers, mentors or judges.

For participants from FPH and its subsidiaries, register at https://bit.ly/IFTC2021. For youth participants, register at https://bit.ly/youthIFTC2021. For more information, email This email address is being protected from spambots. You need JavaScript enabled to view it. . (Story/Photos by: Dianne Datu)