Kapit Bisig Para sa Ilog Pasig (KBPIP), the campaign for the rehabilitation of Pasig River is set for an aggressive push to spur local government units in cleaning their own esteros.
This year, KBPIP is focused on the waterways in Quezon City, which empties most of its trash into the San Juan River. The San Juan River, meanwhile, contributes over 40% of the filth that flows into the Pasig River.
“If we clean San Juan River, we’ll clean half of the Pasig River. If we have to clean San Juan River, we have to clean Quezon City,” said Gina Lopez, managing director of ABS-CBN Foundation Inc. that operates KBPIP.
KBPIP patterns much of its rehabilitation efforts after Estero de Paco in Manila.
The vicinity didn’t suffer from flooding during the onslaught of rains brought by the monsoon winds in August because water could flow easily. Also, based on the barangay blotter, a 40% reduction in crime incidence was recorded in seven out of 16 barangays near the estero. According to the City of Manila, the value of land near Estero de Paco has also gone up and might benefit the landowner of up to P2 million in 20 years.
A survey sponsored by KBPIP of 7,000 households living within 200 meters from Estero de Paco revealed that 100% are getting more exercise, 97% have a greater sense of community pride, 97% are satisfied with their lives, 89% feel less sick and 89% feel safer in their community. Eighty-five percent of them also claimed they have lower medical expenses due to their cleaner and healthier environment.
“Cleaning the esteros reaches far beyond the economic effect. It goes into the very way they feel about themselves, the way they feel about each other,” Lopez stressed. “The Quezon City experience is really important because it sets the template for other cities. Unless local government units take on the cleaning of the esteros, it’s not going to happen.”
Published on Thursday, 20 August 2020 | Hits:1017
Kapamilya love reached more Filipinos as ABS-CBN Foundation Inc.’s (AFI) “Pantawid ng Pag-ibig: Isang Daan, Isang Pamilya” campaign distributed food packs and ligtas bags outside Metro Manila for those greatly
Published on Thursday, 18 June 2020 | Hits:1010
Local government units (LGUs) found it challenging to quickly provide relief to families affected by the quarantine. That is why several mayors in Metro Manila and nearby provinces have expressed
Published on Thursday, 18 June 2020 | Hits:952
As Filipino families continue to struggle with the loss of jobs, ABS-CBN Foundation Inc. (AFI) moves to the second phase of the “Pantawid ng Pagibig” campaign with the aim of
Published on Tuesday, 19 May 2020 | Hits:1110
The “Pantawid ng Pag-ibig” campaign of ABS-CBN and ABS-CBN Foundation Inc. (AFI) has raised P350 million in cash donations and pledges for the benefit of over 600,000 families in Metro
Published on Thursday, 06 February 2020 | Hits:1013
NO evacuee will be left behind. This is the promise of ABSCBN as it launches the “Tulong-Tulong sa Taal” campaign, which aims to unite the nation in helping Filipinos affected
Published on Friday, 23 June 2017 | Hits:4884
ABS-CBN Foundation Europe CIO joins public and private support for the victims of the massive fire that hit the 24-storey residential London Grenfell Tower in West London on June 14
Published on Friday, 17 February 2017 | Hits:5073
A state of calamity has been declared by the Mayor of Surigao City. Relief and rescue operations are underway for the barangays that have been affected.
Published on Tuesday, 19 May 2020 | Hits:1812
The Rural Workers Association of San Rafael (RWASR) based in Bulusan, Sorsogon, which runs Nasipit Eco-Agri Farm, has a simple message for their fellow Filipinos: “There is no problem we
Published on Thursday, 16 April 2020 | Hits:1608
ABS-CBN helps arm Filipinos with relevant information to stop the spread of disease through its “Ligtas Pilipinas sa COVID-19” campaign on radio, TV and online.
Published on Thursday, 16 April 2020 | Hits:1757
HELP came through for health workers in East Avenue Medical Center after ABS-CBN delivered masks and other protective gear and snacks to show support and Kapamilya love to those leading
Published on Monday, 09 March 2020 | Hits:1425
“Maraming, maraming salamat po sa award na ipinagkaloob ninyo sa amin. Alay namin ito sa kapatid kong si Gina Lopez,” said “G Diaries” host and Bantay Bata 163 executive director
Published on Monday, 09 March 2020 | Hits:1478
She could hardly contain her joy and excitement when she saw her son walking towards her. She welcomed him with tight hugs and happy tears as a loving mother would
Published on Monday, 09 March 2020 | Hits:1369
ABS-CBN Lingkod Kapamilya Foundation Inc. (ALKFI) renamed its building Gina Lopez Building in honor of its late chairperson and founder of ALKFI programs Bantay Bata 163 and Bantay Kalikasan.
Published on Thursday, 06 February 2020 | Hits:1469
ACCORDING to UNICEF, 95 children in the Philippines die every day because of malnutrition. This is one of the reasons Alaska Milk Corporation supports the advocacy of ABS-CBN Lingkod Kapamilya
Published on Monday, 16 December 2019 | Hits:2200
IN 2015, Unicef and the Council for the Welfare of Children conducted the National Baseline Study on Violence Against Children in the Philippines, which indicated that eight out of 10
Published on Friday, 05 January 2018 | Hits:1907
For the Love of Children For the Love of Children These children live everyday making ends meet without losing hope that a better future awaits them. Together, let’s keep their hopes alive
Published on Wednesday, 20 December 2017 | Hits:2252
New World Hotels and Resorts gears up for another exciting edition of Run & Raise in 2018. Now on its fourth year, Run & Raise 4 will be held at